My Tap, My Pride - Story of Freedom Selfie Video Contest

Introduction

To further improve the quality of life and enhance ease of living in rural areas, the Hon’ble Prime Minister announced the Jal Jeevan Mission (JJM) – Har Ghar Jal on 15th August 2019. The mission aims to ensure assured tap water supply to every rural household in the country.

Since its launch, the Jal Jeevan Mission has been implemented in partnership with States and Union Territories. In just five years, over 15 crore rural households have received access to clean tap water at their homes.

The Har Ghar Jal programme is focused on assured service delivery — providing potable tap water not only to every home but also to public institutions like schools, Anganwadi Centres (AWCs), ashramshalas, Primary and Community Health Centres (PHC/CHC), community and wellness centres, Gram Panchayat buildings, etc. Additionally, the mission emphasizes building the capacity of local village communities to ensure long-term drinking water security.

To extend the impact of this life-changing initiative, the "My Tap, My Pride – Story of Freedom Selfie Video Contest” is being organized across India by the National Jal Jeevan Mission, under the Department of Drinking Water & Sanitation, Ministry of Jal Shakti, Government of India.

As part of this contest, individuals, groups, or villagers can participate by sharing their story of freedom through a photo or video with their tap connection provided under the Jal Jeevan Mission: Har Ghar Jal programme.

Eligibility

This contest is open to all Indian nationals registered on MyGov, with no age restriction.

Participants are invited to capture a selfie (photo) or create a short video using their household tap water connection, in the most creative and expressive way possible. The theme is to showcase the “Story of Freedom with Tap and Water” under the Jal Jeevan Mission (JJM).

Participants may also choose to share a short video highlighting the benefits received from tap water at home, and how it has contributed to ease of living, health, and hygiene.

Let your story flow - just like water - and inspire others with your pride in this transformation.

Participation Guidelines

Participants are required to share photographs or selfies with the tap water connection provided under the Jal Jeevan Mission: Har Ghar Jal in their home or village.

Camera Requirements

• Any camera can be used, including mobile phone cameras.

Supported File Formats

• Images: jpg, jpeg, png
• Write up: PDF
• Link of Videos (with public view access)

Upload Limit

• File size must be less than 5 MB (for both images and videos).
• For video entries, participants must submit the link of the video with a public-access view (e.g., Google Drive or similar platforms).

Technical Parameters

Images/videos should be of good quality and adhere to the supported formats and size limit.

• A one-line description must accompany each image, written in Hindi or English.
  Note: Submissions without a description will be disqualified.
• Entries must not include:
• Borders
• Logos
• Watermarks
• Identifying marks
• Any other visible references

Editing Rules

• Permitted
  • Basic edits such as color enhancement, use of filters, and cropping are allowed, as long as they do not compromise the authenticity of the image.

• Not Permitted:
  • Advanced editing that creates illusions, manipulations, or removes/adds significant elements is strictly prohibited.
  • Entries generated entirely through Artificial Intelligence (AI) tools and softwares will be disqualified.

Theme

Participants are encouraged to click a selfie or shoot a video in the most creative way possible, showcasing the story of freedom associated with the tap water connection provided under the Jal Jeevan Mission (JJM). Entries should express gratitude to the Government of India for providing safe and reliable tap water at home, improving ease of living and health outcomes.

Gratification

Note:

• The above-mentioned prizes will be awarded per selected entry, regardless of whether the entry is submitted by an individual, group, family, or any other user group.
• Each selected entry will be counted as one entry only, and the prize amount will be awarded to the user who submitted/uploaded the entry on the MyGov platform.
• No requests for re-evaluation of entries will be entertained under any circumstances.
• The decision of the Evaluation Committee will be final and binding on all participants.
• At any stage of the evaluation, if an entry is found to be in violation of the contest guidelines, it will be disqualified without any prior intimation

Timelines

• 15th August, 2025Start Date
• 31st October, 2025 End Date

Terms and Conditions

1. The contest is open to all Indian citizens.
   
2. All entries must be submitted on www.mygov.in. Entries submitted through any other medium/mode will not be considered for evaluation.
   
3. Participants are required to register on the MyGov platform using a valid mobile number or email ID by filling out a simple registration form.
   
4. If you already have an account on MyGov, please log in using the same credentials to participate in this contest.
   
5. Incomplete entries or submissions will not be considered.
   
6. Only one entry per participant is allowed. If it is found that a participant has submitted more than one entry, all entries submitted by that participant will be deemed invalid.
   
7. Entries obtained through unauthorized sources or that are incomplete, illegible, mutilated, altered, reproduced, forged, irregular, or otherwise non-compliant with the rules will be automatically disqualified.
   
8. It is strongly advised to not wait until the deadline to submit entries. The organizers shall not be held responsible for non-receipt of entries due to server errors, internet issues, or traffic.
   
9. Once a submission is made, the participant shall have no claim even in the event of cancellation or suspension of the contest.
   
10. Voluntary withdrawal of entries is not encouraged. No modifications to submitted entries will be entertained.
    
11. Upon submission, the organizers may contact the participant for supplementary information. All rights to the submitted entries (photo/video/text) shall be transferred to the organizing department (DDWS), which may use them for public and promotional purposes.
    
12. The entry must be original. Plagiarized or copied content will be disqualified. The idea/entry must be submitted by the original creator and should not be previously published in any print or digital media.
    
13. The entry must not violate the Indian Copyright Act, 1957. Participants found infringing copyrights or intellectual property will be disqualified, and the Government of India shall not be held responsible for any such violations.
    
14. Any entry that includes personal identifiers such as names, group names, village names, email IDs, etc., may be disqualified.
    
15. Entries must not contain provocative, objectionable, or inappropriate content.
    
16. Participants must ensure their MyGov profile is complete and accurate, as this will be used for all official communication.
    
    
17. DDWS reserves the right to cancel the contest or amend any part of the contest, including its Terms & Conditions, Technical Parameters, and Evaluation Criteria at any time. They shall bear no liability for any inconvenience or loss caused to the participants due to such changes.
    
18. Any dispute or issue arising from the contest shall be resolved by the organizer, and their decision will be final and binding.
    
19. The organizers may use submitted entries (including winning ones) for branding, promotion, publishing, and other relevant purposes, across platforms and formats.
    
20. The Department of Drinking Water and Sanitation (DDWS) will disburse the cash rewards to the selected winners after the announcement is published on blog.mygov.in.
    
21. Organizers will not be responsible for entries that are lost, late, incomplete, or not transmitted due to computer errors or other issues beyond their reasonable control.  Please note: Proof of submission is not proof of receipt.
    
22. All disputes/legal matters will be subject to the jurisdiction of courts in Delhi only. Expenses incurred during legal proceedings will be borne by the parties involved.
    
23. By participating in this contest, participants agree to abide by all the terms and conditions, including any amendments or updates issued during the course of the contest.
    
24. These terms and conditions shall be governed by Indian laws, and participants shall be subject to the jurisdiction of Indian courts.